COOP Erbsli RunCoop wanted an advent moment people would open the app for. Not another Christmas spot to scroll past. So we built Erbsli Run: a fully 3D mobile game where a lonely can of peas sneaks into a familys Christmas cart, past Mom and Dad, before the little girl who wants them gives up. Four languages. Fourteen days. A million plays.
Gaming
UX/UI Design
Real-time 3D
The Game: Youre the Can.
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The brief was the checkout queue. Ninety seconds to make someone want to play β€” and come back tomorrow.

AI Vision to 3D Craft
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A full 3D world in under 20 MB.
React Three Fiber, baked textures, instanced shelves, hand-animated characters. Every model and asset optimised so a phone waiting at a Coop checkout could load the whole thing in seconds.

It launched for advent and ran for two weeks. A million plays, in four languages, on a build that loads before the queue moves. Launch day brought more than double the traffic of our first Coop game.

1 million plays in 14 days
Studio memes, What happened after launch
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