During discovery interviews, we confirmed the calendar plays a key role. It offers an accurate overview of pricing, occupancy, and pickups. After signing up, RoomPriceGenie had a 14-day window to convey its value and encourage users to activate the price auto-upload feature.
Adopting automation posed a trust issue. For many hoteliers, relying on a pricing algorithm was new and scary. They were skeptical. It was key to help them understand the origin of the suggested prices. This built trust and supported long-term subscriptions.
UI instances as trust generators
We set ourselves to design a clean, informative, and understandable dashboard. After a quick glance at it, users get a clear picture of their property's performance over time. It also fosters transparency by explaining to them what the RoomPriceGenie algorithm does in the background.
